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Our Past
Hi there, my name is Peter Nelson. I'm the founder / CEO of Threshold.

I started Threshold in 2018 as an online marketplace to help DIY Artist find their fans all over the world and set up live events in their fans' home or business.

Our mission? To help Artists make a sustainable, living wage from their craft.
This mission is a personal one for me.

Before starting my family, I was a practicing musician with the good fortune to have opened for bands like Death Cab for Cutie, Sunny Day Real Estate, Damian Jurado, Pedro the Lion, and  others of that ilk.

In the words of a poet, "Music was my savior."
Yet, no matter how hard I tried, my dream of living off my art eluded me. So I became a high school English teacher. When the

Fast forward to 2018. I realized that more and more of my ol' mates were playing house shows. If you've never been to one, house shows are wonderful– both for the Artist and Fans. But they're also a pain in the ass to set up.

So I decided to try and fix that.
I hired a couple talented developers
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